adidas Originals: “All Originals Represent”
Here’s the latest brand video from adidas Originals featuring Nicki Minaj, Jeremy Scott, Big Sean, Sky Ferreira, 2NE1, Kids These Days, Derrick Rose and Lucas Puig.
“This generation is always looking for a chance to go all in to their own beat; an opportunity to show the world their passions and their talents. This campaign builds on the desire for self-expression, and we are enabling our consumers to share with us and the world their creativity, and what originality means to them,” comments Hermann Deininger, CMO of the adidas brand.
Nicki Manaj’s “Masquerade” plays as the soundtrack, which she wrote for the “All Originals Represent” spot. The spot was directed by Melina Matsoukas and produced by Montreal agency Sid Lee.
-
39-666 likes this
-
merchantsofdef posted this